VAM Insight
Battle of the Streaming Giants

Read More

Video Insights
and Learning Centre

Discover more about how video is consumed across Canada and take advantage of our valuable resources that are designed to help you understand video audience behaviours.

Insights

Image

Battle of the Streaming
Giants – Part 2
Image
Image

Battle of the Streaming
Giants – Part 1
Image
Image

Video Consumption
TikTok vs. YouTube
Image
Image

Canada says
Farewell
Image
Image

Teens and Video Consumption
Image
Image

Connected TV
Streaming
Image
Image

Do Different Regions Consume Differently?
Image
Image

Children and Video Consumption
Image
Image

Video Consumption in Lockdown
Image
Image

Broadcast TV Reception Type and Video Pure Play Consumption
Image
Image

Fall 2021
TV Viewing Rundown
Infograph
Image
Image

A First Glance at VAM
Infograph
Image
Image

TV Meter
Summer 2021
Infograph
Image
Image

Quebec Franco TV Meter
Winter | Spring 2021
Infograph
Image
Image

TV Meter
Winter | Spring 2021
Infograph
Image
Image

Canadians’ TV Habits
Fall 2020
Infograph
Image
Image

Quebec Franco Tuning Trends in Fall 2020 Infograph
Image

Learning Centre

Q
Q
Q

What is an MVP?

The Importance of Scale

Introduction to VAM

Video Measurement Information Session

Meter Balance Panel Data for TV Diary Stations

Topline TV Data

rEffective the start of the 2022-23 broadcast year (August 29, 2022), the TV Topline Reports will no longer be produced. The final report will encompass the period ending on August 28, 2022.

The Top 30 programs in Canada and Quebec Franco are provided below, by week and ranked by Average Minute Audience (the average number of viewers, age 2+, watching the program during any given minute).
Measurement Period
Week
Release Date
Archive
Week 51
Aug 30, 2022
Week 50
Aug 23, 2022
Week 49
Aug 16, 2022
Week 46
July 26, 2022
Week 45
July 19, 2022
Week 44
July 12, 2022
Week 43
July 5, 2022
Week 42
June 28, 2022
Week 41
June 21, 2022
Week 40
June 14, 2022
Week 39
June 7, 2022
Week 38
May 31, 2022
Week 37
May 25, 2022
Week 36
May 17, 2022
Week 35
May 10, 2022
Week 33
April 26, 2022
Week 32
April 19, 2022
Week 31
April 12, 2022
Week 30
April 5, 2022
Week 29
March 29, 2022
Week 28
March 22, 2022
Week 24
February 22, 2022
Week 23
February 15, 2022
Week 22
February 8, 2022
Week 21
February 1, 2022
Week 20
January 25, 2022
Week 19
January 18, 2022
Week 15
December 21, 2021
Week 14
December 14, 2021
Week 12
November 30, 2021
Week 11
November 23, 2021
Week 10
November 16, 2021
Week 6
October 19, 2021
Week 1
September 14, 2021
Week 51
Aug 30, 2022
Week 50
Aug 23, 2022
Week 49
Aug 16, 2022
Week 48
Aug 09, 2022
Week 47
Aug 03, 2022
Week 46
July 26, 2022
Week 45
July 19, 2022
Week 44
July 12, 2022
Week 43
July 5, 2022
Week 42
June 28, 2022
Week 41
June 21, 2022
Week 40
June 14, 2022
Week 39
June 7, 2022
Week 38
May 31, 2022
Week 37
May 25, 2022
Week 36
May 17, 2022
Week 35
May 10, 2022
Week 33
April 26, 2022
Week 32
April 19, 2022
Week 31
April 12, 2022
Week 30
April 5, 2022
Week 29
March 29, 2022
Week 28
March 22, 2022
Week 27
March 15, 2022
Week 24
February 22, 2022
Week 23
February 15, 2022
Week 22
February 8, 2022
Week 21
February 1, 2022
Week 20
January 25, 2022
Week 19
January 18, 2022
Week 15
December 21, 2021
Week 14
December 14, 2021
Week 13
December 7, 2021
Week 12
November 30, 2021
Week 11
November 23, 2021
Week 10
November 16, 2021
Week 9
November 9, 2021
Week 8
November 2, 2021
Week 7
October 26, 2021
Week 6
October 19, 2021
Week 5
October 13, 2021
Week 3
September 28, 2021
Week 2
September 21, 2021
Week 1
September 14, 2021

Glossary of Terms

To help with clarity and context around frequently used terms about Video, visit our Glossary of Terms.

View Now

Have a Question?

Get in touch with us and we will be happy to help.