Discover more about how video is consumed across Canada and take advantage of our valuable resources that are designed to help you understand video audience behaviours.
Insights
Enhanced TAM –
Insights from a full year
Insights from a full year
A First Look at Social Video Platform Usage Across Canada
2024 Stanley Cup Playoffs – Linear TV Reigns Supreme
Coast to Coast Streaming Trends
Diving Deep into Winter Video Viewing Habits
Hybrid Measurement Preview: Enhanced TAM Insights – Part 4
Hybrid Measurement Preview: Enhanced TAM Insights – Part 3
Hybrid Measurement Preview: Enhanced TAM Insights – Part 2
Hybrid Measurement Preview – Enhanced TAM Insights
Video Reach Breakdown
Social Media Video
A18-34 and Their Video Device Usage
Paid Video
Streaming
Streaming
Fall Digital Video Consumption Overview –
Part 5
Part 5
Linear ViewingOverview – Part 4
Fall Digital Video Consumption Overview –
Part 3
Part 3
Linear Viewing Overview – Part 2
Total Video Consumption: Connecting the Dots – Part 1
Battle of the StreamingGiants – Part 2 Revised
Battle of the StreamingGiants – Part 1 Revised
Video ConsumptionTikTok vs. YouTube Revised
Canada saysFarewell
Teens and Video Consumption
Connected TVStreaming
Do Different Regions Consume Differently?
Children and Video Consumption
Video Consumption in Lockdown
Broadcast TV Reception Type and Video Pure Play Consumption
Fall 2021 TV Viewing Rundown Infograph
A First Glance at VAMInfograph
TV MeterSummer 2021Infograph
TV MeterWinter | Spring 2021Infograph
Canadians’ TV HabitsFall 2020Infograph
Quebec Franco Tuning Trends in Fall 2020Infograph
Learning Centre
How does Enhanced TAM work?
What to Expect When Adding Big Data to People Data?
What is an MVP?
The Importance of Scale
Introduction to VAM
Video Measurement Information Session
Glossary of Terms
To help with clarity and context around frequently used terms about Video, visit our Glossary of Terms.
Have a Question?
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